Future Retirement Success
  • Politics
  • Business
  • Investing
  • Stocks
  • Politics
  • Business
  • Investing
  • Stocks

Future Retirement Success

Business

Huel adverts banned in UK for claiming shakes could help cut food bills

by February 16, 2023
February 16, 2023
Huel adverts banned in UK for claiming shakes could help cut food bills

Huel adverts that claimed its meal replacement shakes could help consumers save money during the cost of living crisis have been banned after the advertising watchdog ruled they were misleading and irresponsible.

One advert, which ran on Facebook in August and September, said the shakes helped “keep money in your pockets”, and claimed an “entire month’s worth of Huel” worked out at less than £50.

The second advert, on the company’s website, was entitled “Five ways to save money on food” and said: “Eating healthily doesn’t need to break the bank.”

The Advertising Standards Authority, which upheld two complaints made against the firm, acknowledged Huel said its products would save money when compared with other expensive convenience foods, but said the adverts did not make that clear.

The ASA also found one portion of Huel contained 400 calories, and in order to meet recommended calorie intakes, it would cost at least £350 a month.

The regulator also found the adverts were irresponsible, as they did not make clear that a traditional diet of three meals a day could not be directly replaced with three portions of Huel while still consuming sufficient calories.

The ASA said: “The ads must not appear in the form complained about. We told Huel to ensure that their ads did not state or imply that eating Huel for all meals instead of a ‘traditional’ diet was cheaper, unless they held adequate substantiation.

“We also told them to ensure their ads did not imply that three portions of Huel per day contained sufficient calories. We told them not to make general health claims unless they were accompanied by a specific authorised health claim.”

Read more:
Huel adverts banned in UK for claiming shakes could help cut food bills

0
FacebookTwitterGoogle +Pinterest
previous post
Wilko plans to cut 400 jobs as part of restructuring after fall in sales
next post
Millions facing 5% Council tax increases from April

You may also like

UK Government Quietly Pauses Natwest Retail Bidding Process

April 1, 2024

Sir Keir Starmer Advocates ‘Patriotic Economy’ with Focus...

February 26, 2024

Getting to Know You: Rhea Karo, CEO of...

August 2, 2024

Easing pressure on shop prices has sparked hopes...

April 30, 2024

The Challenges and Benefits of Employing Gen Z

June 2, 2023

UK Businesses Eye Billions in Saudi Deals at...

May 20, 2024

Brexit progress boosts hopes of Northern Ireland deal

January 10, 2023

The difference between insolvency and bankruptcy, explained.

September 30, 2022

UK government announces £100m to support AI regulation

February 7, 2024

Dame Jayne-Anne Gadhia in talks to sell money-saving...

July 14, 2023

    Get free access to all of the retirement secrets and income strategies from our experts! or Join The Exclusive Subscription Today And Get the Premium Articles Acess for Free

    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Recent Posts

    • Smaller firms escape Companies House rule change as government pauses ‘burdensome’ filing reform

      July 4, 2025
    • TfL hit with legal action over licence delays impacting Uber and minicab drivers

      July 4, 2025
    • Rachel Reeves hints at fresh tax hikes amid fears of £40bn Budget black hole

      July 4, 2025
    • North Korea lashes out after Trump DOJ exposes massive IT infiltration scheme

      July 4, 2025
    • Wimbledon winners to pay up to £1.3m in tax as HMRC claims £17m from prize pot

      July 4, 2025
    • Saudi defense minister secretly meets with Trump to discuss Iran de-escalation, Israel: sources

      July 4, 2025

    Categories

    • Business (8,383)
    • Investing (2,102)
    • Politics (15,942)
    • Stocks (3,189)
    • About us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: futureretirementsuccess.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2025 futureretirementsuccess.com | All Rights Reserved