Future Retirement Success
  • Politics
  • Business
  • Investing
  • Stocks
  • Politics
  • Business
  • Investing
  • Stocks

Future Retirement Success

Business

Why Consumers Are More and More Clued-In on Data Privacy

by May 25, 2023
May 25, 2023
Why Consumers Are More and More Clued-In on Data Privacy

It seems like everyone is talking about data privacy nowadays. In the EU, you literally cannot enter a single website without someone mentioning data privacy.

But even without hitting “Accept” and moving on into the website, data privacy is at the heart of marketing, studies, politics and to a certain extent, human rights. So why is everyone talking about data privacy? We explore.

Education

The main side effect of the internet being accessible to a large portion of the population is that we are all a lot more educated. Whether we’re educated on how to build a shelf or data legislation, we all either know more or can look up more on a whim.

And thanks to a few high-profile events that occurred, the general public got interested in looking after their data privacy. Understanding how to keep a lid on what you are doing when you access any website and controlling your data is important to general safety and privacy, and ironically, it’s the internet that provides the answers.

This is only going to increase as time goes on. The first generation raised on the internet, Gen Z, are now old enough to work, and data protection is just something that they do, and take seriously, to varying degrees.

Scandal

So, what were these high-profile cases that educated the public? Well, these cases only get high profile through the news, which means someone was wronged. The really famous example is Facebook and the Cambridge Analytical scandal, where the data of millions of Facebook users was collected for political purposes. Users were fed propaganda in an attempt to sway votes.

Before this scandal, questions might have emerged. Why is my data so valuable? Why would anyone steal it? Why do I need to give permission to use it, as per the GDPR law? What could it possibly be used for? These scandals started to really expose the value and potential of personal data, so even if you’ve never looked at the terms and conditions of a GDPR permission page, you’ll know now that your data can be used and not in your best interest.

Value

“More valuable than gold” is a common phrase, but nowadays, data outruns gold by a lot. The biggest buyers are marketed. Marketers want it for more targeted marketing campaigns, so they don’t waste time advertising cat food to a dog owner. But that is just one example. Data informs countless industries in a lot of areas, to the point that it’s vital to how the world works right now.

But this value of data partnered with a value of privacy might make for some interesting changes in the future. With increasing regulation from the EU, the UK and the US, there is a chance that big corporations like Alphabet, Apple and Amazon will soon have to, instead of taking data with or without permission, pay for data. This shift would result in the power and ownership of data shifting from corporations to the user, but will it happen? Only time will tell.

 

Read more:
Why Consumers Are More and More Clued-In on Data Privacy

0
FacebookTwitterGoogle +Pinterest
previous post
Proxy Market Insights 2023: Proxyway’s Annual Research Provides a Comprehensive Outlook to the Industry
next post
Young enterprise achieves 60th anniversary milestone – after helping 7.2M young people

You may also like

Bank of England’s top economist offers two routes...

September 1, 2023

Trump’s Truth Social Media Company Reports $327 Million...

May 21, 2024

SMEs face tough decisions on which subscription services...

July 29, 2022

Carpetright Paralysed by Cyberattack: Online and In-Store Trading...

April 23, 2024

Etsy sellers call for boycott after money held

August 2, 2023

Shein eyes UK warehouse as it prepares for...

August 9, 2024

Lib Dems Unveil Bold Manifesto for Self-Employed

June 10, 2024

How Matchable has Revolutionised Employee Retention and Attraction 

September 1, 2023

Fixed-Fee vs Hourly Rate: How Conveyancing Solicitor Fees...

February 5, 2025

SSE and TotalEnergies accelerate electric vehicle charging network...

July 16, 2024

    Get free access to all of the retirement secrets and income strategies from our experts! or Join The Exclusive Subscription Today And Get the Premium Articles Acess for Free

    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Recent Posts

    • Trump warns of ‘serious consequences’ if Elon Musk funds Democrats

      June 7, 2025
    • Musk jokes about reconsidering stance on Big Beautiful Bill after Schiff’s praise

      June 7, 2025
    • Musk deletes explosive posts about Trump and Epstein files

      June 7, 2025
    • House witness flips script on Dem who ambushed him during hearing with unearthed tweet: ‘Iceberg is ahead’

      June 7, 2025
    • Call with China’s Xi, and Trump-Musk exchange fueled barbs during 20th week in office

      June 7, 2025
    • Trump’s conservative allies warn Congress faces critical ‘test’ with $9.4B spending cut proposal

      June 7, 2025

    Categories

    • Business (8,152)
    • Investing (2,019)
    • Politics (15,568)
    • Stocks (3,136)
    • About us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: futureretirementsuccess.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2025 futureretirementsuccess.com | All Rights Reserved