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Forterro expands market footprint in France, and enters Spanish market, with acquisition of abas BS

by November 9, 2023
November 9, 2023
Forterro expands market footprint in France, and enters Spanish market, with acquisition of abas BS

Forterro, a European leader in specialised software solutions for small and mid-size industrial organisations, today announced its recent acquisition of abas Business Solutions (abas BS), a distinguished reseller of Forterro’s renowned Abas ERP product.

This strategic move further solidifies Forterro’s commitment to growth and innovation in the software industry.

The acquisition of abas BS strengthens Forterro’s connection to over 220 existing Abas customers, expanding the company’s reach across key European markets.

“This expansion allows us to enter the Spanish market, which is a big step for us in enhancing our presence in the Western European region,” said David Coste, Regional President for Western Europe.

“We are also taking a small yet significant step into the Dutch market as this acquisition gives us a gateway into the Netherlands. Additionally, the acquisition strengthens our direct footprint in France, providing local expertise to better serve our growing customer base.”

Abas BS has garnered respect in the industry for its unwavering commitment to customer satisfaction and its exceptional expertise in software solutions. The company has established a robust reputation for its dedication to helping manufacturers excel in today’s fiercely competitive landscape.

“This strategic acquisition of our valued partner abas BS was a natural and straightforward decision, aligning perfectly with our growth objectives.” said Dean Forbes, CEO of Forterro. (pictured)

“We are truly excited to welcome the talented team from abas BS into Forterro. It is especially exciting to welcome a team that already possesses in-depth expertise and knowledge of one of our own products. We are confident that the synergy between our teams will contribute to the continued success of our customers and the growth of Forterro.”

After 22 years of driving the business through an incredible journey of expansion and innovation, abas BS co-founders Pierre Baudoin (CEO) and Didier Delhaye (CFO) have made the decision to step back and spend more quality time with their families. Pierre and Didier will remain actively involved in the business during a transitional period.

Their expertise and guidance will ensure a smooth and efficient transition for the employees and customers to their new home within Forterro.

Pierre commented, “I am genuinely delighted to see Forterro as the new owner of abas BS. This acquisition is a significant turning point for the company, as they embark on a new era of opportunity, growth and innovation.

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Forterro expands market footprint in France, and enters Spanish market, with acquisition of abas BS

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