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H.I.G. Capital Exits Promotional Products And Healthcare Assets As Private Equity Group Realises Returns

by April 23, 2025
April 23, 2025
H.I.G. Capital Exits Promotional Products And Healthcare Assets As Private Equity Group Realises Returns

Miami-based alternative investment manager demonstrates value creation strategy with strategic sales

H.I.G. Capital, the Miami-based alternative investment firm with $69bn of assets under management, has completed the sale of two significant portfolio companies in quick succession, highlighting the group’s strategy of transforming middle-market businesses across diverse sectors.

The firm recently divested Koozie Group, a supplier of promotional products, to Garyline LLC, a portfolio company of Mill Point Capital. This followed February’s sale of Soleo Health, a specialty pharmacy and infusion services provider, to funds managed by Court Square Capital and WindRose Health Investors.

Both transactions demonstrate H.I.G.’s approach of identifying undervalued businesses, implementing operational improvements, and creating platforms for consolidation before exiting at a premium.

“We saw an opportunity to take a non-core corporate division and turn it into an industry-leading platform in the promotional products industry,” said Camilo E. Horvilleur, managing director at H.I.G., regarding the Koozie transaction.

Clearwater, Florida-based Koozie, which was founded in 1969 and produces marketing products across more than 10 categories, underwent significant transformation during H.I.G.’s ownership. The firm separated Koozie from its parent company, invested in technology and operations, and completed four add-on acquisitions to expand product offerings and customer reach.

Soleo Health, meanwhile, evolved from a regional player into a national provider of specialty pharmacy services under H.I.G.’s stewardship. The Frisco, Texas-based company now operates 26 pharmacies and more than 30 ambulatory infusion suites across the US, serving patients with complex medical conditions.

“H.I.G. has been an exceptional partner to Soleo and instrumental in helping us build the company into the market leader we are today,” said Drew Walk, chief executive of Soleo Health.

The exits come amid an active period for H.I.G., which has completed several new investments in April across healthcare services, travel and logistics sectors. The firm has maintained a diversified approach since its 1993 founding, investing in more than 400 companies across equity, debt and real estate strategies.

Industry observers note that middle-market private equity firms have increasingly focused on operational value creation rather than financial engineering alone, particularly as competition for assets has intensified.

With its current portfolio comprising more than 100 companies generating combined sales exceeding $53bn, H.I.G. remains one of the most active middle-market investors globally. The firm operates from 19 offices across North America, Europe, Latin America, the Middle East and Asia.

Terms of the Koozie Group and Soleo Health transactions were not disclosed, though both companies expressed confidence in their positioning for continued growth under new ownership.

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H.I.G. Capital Exits Promotional Products And Healthcare Assets As Private Equity Group Realises Returns

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