Future Retirement Success
  • Politics
  • Business
  • Investing
  • Stocks
  • Politics
  • Business
  • Investing
  • Stocks

Future Retirement Success

Business

StoryTerrace agrees partnership with UKTV in airtime-for-equity deal

by February 7, 2023
February 7, 2023
StoryTerrace agrees partnership with UKTV in airtime-for-equity deal

Biography-writing service StoryTerrace has announced a unique partnership with UKTV in a £1 million ‘airtime-for-equity’ deal.

The deal will see StoryTerrace launch its first television advertising campaign, benefitting from access to an audience of over 26 million viewers a month, and in return, UKTV will gain an equity stake in the business.

This recent partnership is just the latest development in the company’s relationship with the BBC – as founder Rutger Bruining was originally a contestant on Dragons’ Den in 2019, but chose to turn down the panel’s initial investment offer before going on to secure around 15x the amount.

Despite a year of general economic turbulence worldwide, StoryTerrace has continued to drive revenue and growth since its launch in 2014 by sharing the stories of everyday people across the world. The business last year secured a £1M raise in a series C funding round led by GWC and has continued to document the life lessons of thousands of ordinary people – in both UK and US markets. In the past year alone, StoryTerrace has seen a 58% rise in the number of copies printed in the UK, and a further 44% more projects worldwide compared to 2021.

With past experience in the private equity sector, Bruining decided to step away from the finance industry and start a meaningful service that captures the life stories of all manner of people. Inspired by his grandfather’s tales of adventure and adversity serving in the Dutch resistance during WWII, Bruining believes that priceless stories such as these are too precious to be forgotten. Over the course of the pandemic, the service witnessed a significant uptick in the number of people wishing to record their stories and even saw the number of full-time staff more than double during this period.

Speaking about the deal Rutger Bruining, said: “We are really pleased to be partnering with UKTV Ventures through an airtime-for-equity deal at such an exciting time for StoryTerrace. With celebrity memoirs being ubiquitous in the headlines, it is important to note that writing a biography is not just reserved for public figures.

We have seen a large uptick in people wanting to pen down their life stories post-pandemic, but awareness of our service is still at a negligible level. The huge reach that the UKTV network provides is perfect for building awareness and our customer base, helping us carry out our mission of extracting the extraordinary stories from ordinary people across the UK.”

Read more:
StoryTerrace agrees partnership with UKTV in airtime-for-equity deal

0
FacebookTwitterGoogle +Pinterest
previous post
BP’s profits double to $27.7 billion
next post
Rail strikes negatively impacting UK SME’s

You may also like

Cost of national debt hits 20-year high

October 4, 2023

I Missed My Connecting Flight. What Can I...

November 5, 2024

Sunak Pledges to Replace ‘Rip-off’ Degrees with Apprenticeships

May 29, 2024

UK homes cancelled 2 million streaming services last...

January 30, 2023

Majority of UK SMEs are seeking ways to...

April 5, 2023

Government ‘removes state guarantees from almost £1bn in...

November 1, 2023

AMIRA & CO Is Proof That Disrupting the...

November 9, 2022

Retail Sales Surge in May After April Washout

June 22, 2024

UK businesses put the brakes on hiring

November 28, 2022

Banks pledge more hubs to meet community cash...

February 7, 2025

    Get free access to all of the retirement secrets and income strategies from our experts! or Join The Exclusive Subscription Today And Get the Premium Articles Acess for Free

    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Recent Posts

    • Trump warns of ‘serious consequences’ if Elon Musk funds Democrats

      June 7, 2025
    • Musk jokes about reconsidering stance on Big Beautiful Bill after Schiff’s praise

      June 7, 2025
    • Musk deletes explosive posts about Trump and Epstein files

      June 7, 2025
    • House witness flips script on Dem who ambushed him during hearing with unearthed tweet: ‘Iceberg is ahead’

      June 7, 2025
    • Call with China’s Xi, and Trump-Musk exchange fueled barbs during 20th week in office

      June 7, 2025
    • Trump’s conservative allies warn Congress faces critical ‘test’ with $9.4B spending cut proposal

      June 7, 2025

    Categories

    • Business (8,152)
    • Investing (2,019)
    • Politics (15,568)
    • Stocks (3,136)
    • About us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: futureretirementsuccess.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2025 futureretirementsuccess.com | All Rights Reserved